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Free insider's guide

The Wine Trade's
Accidental Moderation Strategies

  • 10 fine dining techniques that help you moderate at home
  • The behavioural science behind why each one works
  • Start implementing straight away

Written by a wine trade insider: Alastair Cassie, 30 years in the wine trade, founder of Alcohol Reduction Coach™. One of the very few moderation coaches who still actually drinks.

Drink with sophistication, not restriction.

Why I'm sharing this for free

Sometimes you just have to ignore the marketing advice of building lead funnels and other such nonsense when you are introducing yourself to a new audience.

So here's a window into my world: the sophistication of the wine trade meeting the pragmatism of behavioural science. If you like what you see, there's an optional subscribe button at the end of the guide.

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